Five in the Morning After, 110508

November 5, 2008 by 1 Comment

It’s over. And I’ll bet a lot of folks aren’t getting up anywhere close to 5 in the morning!

Truth be told, I wasn’t up then either. Closer to 6 am. But here are your 5 fresh posts to start the day…

MarketingShift brings us two interesting lessons. British Airways finds out about the power of social networking (and not in a good way). And, by seeking to “do good” with free election day giveaways, did some companies “do wrong”? Didn’t see this one coming…(I did get a free cup of Starbucks yesterday…does that make me and a few million others accessories to a felony?)

Rohit Bhargava gives us a nice visual on how one Obama branding strategy was quite effective. I agree with him, though I am usually more of a branding/logo “purist” – what do you think?

Rick Turoczy drinks some Juice. Have you tried it yet? I plan to!

Seth Godin summarizes some interesting marketing lessons (yes, with “tribe” angles) from the U.S. election.

The speed of Twitter. An interesting example from Mack Collier, along with a link to a good post from Mike Sansone.

PLUS: The power of a simple graphic. Really neat. From Todd And’s blog.

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Filed under 5 in the morning, Advertising, Blogging, Branding, Collaboration, Customer service, Facebook, Social Media, Twitter Tagged with , , , ,

About Steve Woodruff
Steve Woodruff is a blogger, a Connection Agent, and a consultant in the pharma/healthcare industry. He specializes in helping people and companies make mutually beneficial connections.

One Response to Five in the Morning After, 110508

  1. Rohit says:
    November 5, 2008 at 9:14 am

    Steve,

    Thanks for including this in your roundup. I’m actually on the other side of things and think that this type of logo flexibility works great as long as you can still tie it back to a strong brand. Trader Joe’s is one brand that does this quite effectively. Definitely something I’ll be posting about more in the future!