February 19, 2010 3 Comments
After a recent post put him over the Annual Blog Circle Allotment Quota, designer/blogger David Armano has just launched his newest information explanation creation, the sVenn diagram.
“My audience was getting tired of the same old Venn diagrams, and frankly, so was I.” explained Armano. As you can see from the trajectory of my graphics over time, I simply overused the circle metaphor to the point of radius overload. It was time for a change.
“For the last month or two, everyone’s been demanding squiggles. So that’s the heart of my new design motif, the sVenn.”
Not everyone was thrilled with the abrupt change of direction. “I’ve always liked Venn diagrams myself,” complained Alan Wolk, while feeding his pet toad. “Armano is taking a perfectly good mechanism for pretending to understand information design, and deconstructing it into an atomized mess of disparate graphical entities.
“Besides, you can’t do squiggles in pastel.”
Top American Social Media Idol designer Kristi Colvin had a different perspective, however. “Look, Venn diagrams are at least as old as AOL disks. We need something new, something fresh, something that can encompass all levels of both meaningful and meaningless, all in one package. The sVenn is perfect for this – a brilliant move by Armano. And my Uncle Sven is going to be thrilled that he’ll finally have his 15 minutes of on-line fame!”
Armano was reticent to show the full suite of his new sVenn diagrams, as they are under Patent Review for a New Method for Creating or Saving 1 Million Jobs, but he did pull one sample out of his gallery, an identity design for a social media guru formerly known as Scoble. “As you can see, with one sVenn, I’ve summed up every aspect of Robert’s Scoble’s his identity. Just wait ’til you see my latest, the sVeen, which will be the new lovemark for Gary Vay-ner-chuck (@garyvee).”
In other social media news this week, social media agency maven Darryl Ohrt described the Olympic sport of Curling as “riveting.” He was promptly unfollowed by 1,500 people on Twitter, though three Canadians did add him to their RSS feeds.
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