Building your Small Business

So, you have (or are starting) a small business. Now the big challenges are: How do I do this right? and, How do I get noticed?

Here’s a collection of posts I’ve put up over time, based on my experience. Since they are scattered over various venues, I decided to pull them together. Maybe they’ll be of some help:

Getting started

10 Lessons Learned Starting a Business

How I Became a Consultant

Determining your focus

What’s the Point?

I’m Pursuing Niche Domination

Who Needs You?

Personal Branding

You – Projected

Personal Branding: What’s your Value-Add?

Naming

Don’t Make a Name for Yourself

Product: Winner. Name: Loser

Branding/Marketing your business

Do you Pass the T-shirt Test?

Laundry List Marketing

How to be Unremarkable

Using social networking

Do you Have an Opportunity Network?

Getting Started with Social Networking

The Strategic Serendipity of Social Media

Feed People

Storytelling

Telling the Company Story

What’s in a Name?

Core principles

Ask the Right Questions

The right people

Picking Bad Apples

Hiring for Virtue

Customer Service

Eat Mor Chikin

A Boy and his Legos

Greetings…Done Right

The ultimate goal

A cult following

Wanting to start your own business, but still working toward the goal? This is for you: Time. Talent. And Magic.

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Twitter: @swoodruff

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About Steve Woodruff
Steve Woodruff is a blogger, a Connection Agent, and a consultant in the pharma/healthcare industry. He specializes in helping people and companies make mutually beneficial connections.

4 Responses to Building your Small Business

  1. Pingback: Impactiviti Daily 121409 « Impactiviti blog

  2. This is a very, very useful list of resources, Steve. Thanks!

  3. Absolutely amazing blog post.

    I love visiting your blog due to the knowledge and expertise that is being shared on here.

    Mark McCulloch

  4. Dennis Snow says:

    Steve,

    Love the list – especially your posts about customer service. If you’re interested, check out an article I wrote titled, “Wow Your Customers – Three Keys for Delivering Great Customer Service,” at the following link: http://www.snowassociates.com/articleDetails.asp?id=2.

    You have a great blog, Steve!

    Dennis

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