Connected Dots in My Opportunity Network
November 11, 2009 4 Comments
Today, I’m in Orange County, California, at a small, focused workshop on the use of social media in business.
There’s a story behind this, which has everything to do with encouraging you to create your own opportunity network.
Here’s the tale…
At some point in the distant past (maybe 1.5-2 years ago? don’t remember exactly), I came across Kirsten Wright in the blogosphere. I liked how she was writing, and I sensed something that I try to stay attuned to – young, budding entrepreneurs who use social networking and “get it.”
We commented on each others’ blogs and tweeted regularly, and in fact, I had Kirsten design a custom Twitter background for me as she was contemplating starting her own adventure as a freelance designer. But we were a continent apart and, unlike many with whom I’ve connected on these networks, our paths never crossed in real life, even as we continued to share professional perspectives sprinkled with small talk.
In the meantime, a group of us in North Jersey began to meet semi-regularly for lunch, and on one occasion Scott Bradley, a young marketing entrepreneur recently out of Boston College, joined us. Unfortunately (for us), he soon moved back to the Orange County area; since I knew Kirsten was there, I made sure they got connected.
Fast forward some months: Kirsten and Scott get to know one another, and decide to plan and put on a local workshop on using social media for business. I thought it would be so cool to find some excuse to be there, but opportunities to get to California for business had been quite scarce for a while. However, I got a call from someone who’d connected with me on Twitter because of a mutual involvement in pharma; she’d had a panelist for a conference drop out, and would I be interested in helping present at the Public Relations Society of America conference in San Diego in November??
San Diego – yeah, anytime. I’m in. Then I find out the Kirsten and Scott had to put off their workshop in Orange County (only 1.5 hours from San Diego) and re-schedule it for….the day after the PRSA conference ended. How perfect is that?!
And now, I’m learning some stuff from them, about WordPress and Facebook and SEO. I may actually need some of their consulting services in the future. Meanwhile, they continue to build their opportunity network(s) here as their entrepreneurial ventures grow.
And what will the future hold? I can’t look into a crystal ball and predict specifics, but I’m entirely confident that new opportunities for everyone in this room will continue to open up.
Is this a great time to be alive or what?
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