Sell by screaming??

My rational self doesn’t like this.

But my emotional side thinks it’s JUST GREAT!!!

The message in advertising is irrelevant, new research shows

So the message doesn’t matter in advertising, anywhere near as much as the emotional content? That certainly explains a lot of advertising I’ve seen. Does it also explain Howard Dean’s outburst in Iowa, along with a lot of other political nonsense?

About Steve Woodruff
Steve Woodruff is a blogger, a Connection Agent, and a consultant in the pharma/healthcare industry. He specializes in helping people and companies make mutually beneficial connections.

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