April 30, 2013 10 Comments
Connection Agent is going away? Yes. And, no.
This week, I’ll be launching a new website at SteveWoodruff.com, which will be the new home for all my writings about marketing (my pharma biz, Impactiviti, retains its own separate identity and site).
So this blog, and the Clarity Therapy blog, will be superseded by a professionally designed and hosted site. The overarching theme will be the message that has been at the core of my work for many years: Discovering Your Fit.
(sneak peek – not quite live yet!)
For a long time here at Connection Agent, I’ve blogged about marketing – and leadership – and network-building – and branding – and blogging/social media – and entrepreneurial business. Since October of 2006, in fact, where my very first post, How to Waste 10,000 Billboards (critiquing UPS’s marketing), still resonates today.
However, over a thousand posts later, I’ve sometimes wondered if I’ve been wasting everyone’s time. Because, truth be told, I often felt a bit like an impostor.
Why? Well, I wasn’t quite sure where my passions about these topics was heading. And there were lots of people with deeper expertise in all those areas.
Lesson for entrepreneurs: keep at something long enough, and the market will tell you what you should be doing. <—(tweet this)
Turns out that my strong suit all along was helping people figure out their purpose, and then set a new direction and distill a compelling message. Really quickly. It took years of just doing it – intuitively – before my mission became clear.
There’s no job description for that, so I made it up (Clarity Therapy). And, it encompasses pretty much everything that I’ve been writing about all along.
I’m still the Connection Agent, and still committed to building opportunity networks that will help businesses and individuals find ideal work. But it’s time to step up and take on the challenge of seeing new generations of talented people find their optimal role in life.
I believe deeply that when we Discover Our Fit, we stand the best chance of changing the world of work, and fulfilling our purpose.
So…let’s do this!
Assuming that all the Internet plumbing does its work*, I’ll see you later this week, over at SteveWoodruff.com (and for some of you, I’ll see you in Chicago at the SOBCon conference)!
*in my final post, I’ll put up all the links to move your feeds and subscriptions over to the new site. There is also a free e-book you’ll be able to download, titled Make Yourself Clear! – Six Steps to De-Fogging Your Direction and Your Message.