Thanks

It’s now been one year – exactly – since launching the StickyFigure blog. One year, 212 posts.

one-candle.jpgI did not know what to expect when starting out. I knew that I had an insatiable desire to write about branding and marketing, and even if it wasn’t my main line of consulting work, I figured that I had to start somewhere.

I thought I’d just hang some posts out there, slog away, and maybe slowly establish some form of a reputation as the world’s next great marketing genius, well-concealed behind a veil of…well, lack of ability. Or something.

What I did not anticipate was finding friends, and being part of a community.

A supportive community of marketing bloggers who really didn’t care about my street creds, but who simply took me in as one of their own. Mike. CK. Drew. Matt. David. Kevin. Becky. Gavin. Lew. Patrick. Chris. Valeria. Luc. Derrick. Cam. Toby. Greg. Chip and Dan. Ann. Olivier. CB. Doug. Arun. Mack. William. Martin. Mario. The Small Business Branding crew. The BrandingWire posse. Curious George. I’m sure there are others I’m not remembering at the moment. Without the encouragement and company of such fine fellow travellers, I would never have endured. A big thanks to all of you.

Another thing that I’m thankful for – 15 months after launching my own pharmaceutical consulting business (Impactiviti – the blog which is central to my main business has 297 posts…no wonder I feel tired!), I can now report that it is officially “wheels up” and flying! It was a long roll down the runway getting it off the ground, but now I have a steady flow of client work and even had the privilege of turning down a potential project a couple weeks back! There has been a great community of supporters in that marketplace also that have helped me through when things looked stagnant and bleak.

Pharma is a great place to be, and I hope to diversify into more of a branding/marketing thrust, but even it does not become a full-time profession, it’s wonderful to just take part in the creative sword-sharpening and ideation. Thanks to all of you for reading, commenting, contributing, and “being there.”

Sincerely,

Steve “StickyFigure” Woodruff

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