Blogger Socialites: F Troop (Facchini, Falls, Farmery)

In our continuing series profiling the registrants for the upcoming Blogger Social (April 4-6, NYC), we now reach the “F” Troop (if you don’t understand the reference to “F Troop”, be thankful you’re younger than some of us)!

gianandrea-150.jpgGianandrea Facchini

Gianandrea, one of our Italian bloggers, runs the Bizandbuzz blog (great name!), which touches on a wide range of marketing topics – bringing, of course, a European flair to the exercise! He recently launched a new venture called Buzz Detector, described thusly – Buzz Detector is the first service company with a dream: to become a place where ideas and projects are nurtured by passion. I like this little self-description on the site: he worked in advertising and media agencies  since 1990 and then declared his independence day in May 2006 (well, you preceded me by a month on that front, G!)

He’s been blogging since 2006, and is the only contributor from Italy to the Age of Conversation book.

Another Italian I cannot wait to meet at the event, Valeria Maltoni,  mentions her comrade Gianandrea in this post. By and large, Italian folks know how to socialize, so it will be a blast to welcome Gianandrea at the Social!

jasonfalls-150.jpgJason Falls

As of this writing, Jason is looking forward to another social event (SXSW), because he feels that networking is such a great part of his effectiveness. His blog is called Social Media Explorer – it’s not too tough to figure out what he writes about, is it? Here, in this post, he talks about an interesting venture – Kentucky’s Rupp Arena has a blog run by an intern, who also Twitters – apparently, this social media presence by a facility truly rocks!

Here are some Flickr pix of Jason.

This bio page gives a great overview of Jason, who does his marketing/PR/blogging work out of the delightful state of Kentucky. The agency he works with is heavy into the spirits industry (esp. Maker’s Mark), so at the Social, he’s going to be the go-to guy for bar advice!

anna-farmery-150.jpgAnna Farmery

Anna writes at The Engaging Brand (another great name!) blog, which will have been occupying its spot in the blogosphere for just about a year when we gather for the Social. Anna is a business coach and speaker, and this bio page gives a very full description of all things Anna.

This extract is probably the best summary:

The Engaging Brand works with both companies and individuals on various areas of engagement

  • How social media can boost your bottom line
  • How to attract and retain talent
  • How to develop the leadership capability within your company
  • How to create a strategy that both delivers results and engages the audience

Anna is popular speaker on areas such as social media, personal and employer branding, and leadership. She is an energetic speaker, recently described as “a ball of energy and crammed pack of ideas” Anna lives and breathes Web 2.0.

Facebook? Of course. LinkedIn? Naturally. Anna will be coming to Socialize all the way from the U.K., so she will contribute to the happy cacophony of delightful accents as we mingle. And, OK, I give up – where is that background in your picture, Anna??

Here’s the full list of Blogger Social registered attendees:

Tara Anderson
Todd Andrlik
Mike Arauz
David Armano (these four are profiled here)

Matthew Bailey
Ryan Barrett
Cam Beck (these three are profiled here)

Jennifer Berk
Rohit Bhargava
Susan Bird (these three are profiled here)

Toby Bloomberg
Tim Brunelle
Katie Chatfield
Thomas Clifford (these four are profiled here)

Mack Collier
Saul Colt (these two are profiled here)

Terry Dagrosa
Luc Debaisieux
Gene DeWitt
Matt Dickman
Paul Dunay (these five are profiled here)

Gianandrea Facchini
Jason Falls
Anna Farmery (these three are profiled above)

Mark Goren
Heather Gorringe
Kristin Gorski
Lewis Green
Ann Handley
Gavin Heaton
Kris Hoet
Kevin Horne
Sean Howard
Joseph Jaffe
Ryan Karpeles
CK
Chris Kieff
Joe Kutchera
Jennifer Laycock
CeCe Lee
Geoff Livingston
Lori Magno
Sean Maher
Valeria Maltoni
Caroline McCarthy
Matthew McDonald
Paul McEnany
Tim McHale
Drew McLellan
Doug Meacham
Virginia Miracle
Scott Monty
Darryl Ohrt
Rita Perea
Marilyn Pratt
Jane Quigley
Arun Rajagopal
Connie Reece
David Reich
Marianne Richmond
Cathleen Rittereiser
Steve Roesler
John Rosen
Roberta Rosenberg
Mike Sansone
Linda Sherman
Nathan Snell
Paul Soldera
Marshall Sponder
Terry Starbucker
Seni Thomas
Tangerine Toad
Jonathan Trenn
Mario Vellandi
Greg Verdino
Neil Vineberg
John Wall
Debbie Weil
Tamar Weinberg
CB Whittemore
Kaitlyn Wilkins
Steve Woodruff

Blogger Socialites: Dagrosa, Debasieux, DeWitt, Dickman, Dunay

We’re slowly crawling through the alphabetical list of marketing bloggers who will be attending the inaugural Blogger Social (April 4-6, NYC) – today, it’s the “D” list.

terry-dagrosa.jpgTerry Dagrosa

When I first surfed over to Terry’s blog, I did a double take and assumed that I must have stray-clicked. Nope. Her blog really is called Seduction Meals, and it really is “about food + romance and the premise that everyone should learn to master one dish that is their signature dish—a Seduction Meal, to enchant and captivate that special someone in your life…”

Fact is, there are some fabulous recipes here, accompanied by some very tasty graphics! This blog can be quite seductive if you have any appreciation for fine dining (how I wish I could indulge my gastronomic appreciations without consequences!!) Here are some neat Valentine’s Day stories.

As best I can tell, Terry works at BehaviorDesign in NYC. Here is her LinkedIn profile.

You may gain a pound or two just visiting Terry’s site. Can we hire her to cater the Social??

luc-d-150.jpgLuc Debaisieux

Luc has given his blog one of my favorite names in our corner of the blogosphere: Mindblob. Of late, Luc hasn’t been updating that regularly, but when he does, you’re usually in for a great graphic or two. Most of his focus is on social media and advertising.

mindblob.jpgAlso, Luc has a great graphical avatar!

Luc works for JWT and lives in Belgium. I’ve been looking forward to meeting him ever since he started making encouraging comments on my blog many months ago. Luc also worked with Mark Goren on the great Blogger Social collage. Here’s Luc on LinkedIn. Looking forward to seeing this talented Belgian here in greater NYC!

gdewitt-150.jpgGene DeWitt

Gene runs DeWitt Media Strategies – he helps clients develop optimal media investment approaches. And so, his blog focuses on various media issues, including broadcast TV, blogging, and more.

Gene’s a NYC guy, located right at Rockefeller Plaza. Here is his bio, including a list of the many impressive companies he’s advised.

mdickman_150.jpgMatt Dickman

How to summarize Matt? Here are the words that immediately come to mind: prolific-smart-social media-blogging-geek. If you want to surf on the leading edge of the social media world, put Techno//Marketer (the name of Matt’s blog) at the very top of your bookmarks.

Matt podcasts, vidcasts, Twitters, Flickrs, Slideshares – he is a true marketing and technology guru. One of the things I like about Matt is that he just jumps right in and does this stuff – if he’s going to investigate some new gizmo, you’re going to see it on the blog. Here is a link to his personal site, which I just found for the first time, with links to some of his (very nice) photography work.

But he’s more than just a social media geek. Matt has the mind of a marketer, and his posts are meaty. He recently took on a new role as Director, Digital Marketing for Fleishman-Hillard (here’s the full LinkedIn profile), so he is now more deeply involved in the PR world. Like many of us gathering at the Social, Matt has strong feeling about new approaches – this little post sums it up succinctly. Matt’s a true networker, and I can’t wait to finally meet him in early April!

paul_dunay.jpgPaul Dunay

Here is how Paul describes himself on his blog (called Buzz Marketing for Technology): Paul Dunay has spent more than 20 years in marketing, creating buzz for leading technology companies such as Google, IBM, Microsoft, Oracle, SAP, Avaya and Cisco. Paul currently is a Director of Global Field and Interactive Marketing for BearingPoint. Dunay holds an Executive Education degree from MIT in Strategy and Innovation and a Bachelor of Science degree in marketing and computer science from Ithaca College. The postings on this site are my own and don’t necessarily represent BearingPoint’s positions, strategies or opinions.

Here’s the money quote from a recent post of Paul’s, entitled “There is no ‘Campaign’ in Social Media: The bottom line: If you want to go Social, it takes time, content and a strategy to measure success (read the whole article – well worth your 2 minutes).

Doing a little Google background, I found this Wikio page with a bunch of links regarding Paul, who appears to be very active in podcasting. Paul also has an eponymous URL, with a nice, neat presentation of all things Paul Dunay (including articles, social media platform entries like LinkedIn, etc.) Paul is well-published and has a boatload of marketing experience – he will add a lot to the discussions at the Social!

Here’s the full list of Blogger Social registered attendees:

Tara Anderson
Todd Andrlik
Mike Arauz
David Armano (these four are profiled here)

Matthew Bailey
Ryan Barrett
Cam Beck (these three are profiled here)

Jennifer Berk
Rohit Bhargava
Susan Bird (these three are profiled here)

Toby Bloomberg
Tim Brunelle
Katie Chatfield
Thomas Clifford (these four are profiled here)

Mack Collier
Saul Colt (these two are profiled here)

Terry Dagrosa
Luc Debaisieux
Gene DeWitt
Matt Dickman
Paul Dunay (these five are profiled above)

Gianandrea Facchini
Jason Falls
Anna Farmery
Mark Goren
Heather Gorringe
Kristin Gorski
Lewis Green
Ann Handley
Gavin Heaton
Kris Hoet
Kevin Horne
Sean Howard
Joseph Jaffe
Ryan Karpeles
CK
Chris Kieff
Joe Kutchera
Jennifer Laycock
CeCe Lee
Geoff Livingston
Lori Magno
Sean Maher
Valeria Maltoni
Caroline McCarthy
Matthew McDonald
Paul McEnany
Tim McHale
Drew McLellan
Doug Meacham
Virginia Miracle
Scott Monty
Darryl Ohrt
Rita Perea
Marilyn Pratt
Jane Quigley
Arun Rajagopal
Connie Reece
David Reich
Marianne Richmond
Cathleen Rittereiser
Steve Roesler
John Rosen
Roberta Rosenberg
Mike Sansone
Linda Sherman
Nathan Snell
Paul Soldera
Marshall Sponder
Terry Starbucker
Seni Thomas
Tangerine Toad
Jonathan Trenn
Mario Vellandi
Greg Verdino
Neil Vineberg
John Wall
Debbie Weil
Tamar Weinberg
CB Whittemore
Kaitlyn Wilkins
Steve Woodruff

Blogger Socialites: Collier, Colt

Are you one of the conversational visionaries who will be attending the inaugural Blogger Social (April 4-6, NYC)? Well, you’ll be in great company. Today, just a couple profiles – Mack “25″ Collier and Saul Colt.

mack-collier-150.jpgMack Collier

Mack is the orginator and maintainer of the Viral Garden’s Top 25 Marketing blogs, a weekly scorecard of which blogs are getting the most traffic. I confess to a bit of “25 envy,” but since I’m not really a full-time marketer and mega-prolific blogger – hey, I have to settle for re-runs of “24″!

On his blog bio, we find the following: Mack Collier is a social media consultant, and author of The Viral Garden, a blog focusing on marketing and social media. He also is a frequent contributor to the website Marketing Profs, as well as the marketing blog Daily Fix. Mack is a requested speaker and has advised companies of all sizes on their social media strategies, from small businesses and startups, to companies as large as Dell and Nettwerk Music. And you can see on the sidebar all the places where Mack will speak next, including SXSW and more.

Much of Mack’s blog focuses on…well, blogging, so it’s a great hub for all things blogging/social media. If you want some Mack on Facebook or LinkedIn, you can view him there. Here’s a quick interview of him also, using the title “Social Media Consultant” (I like that!) We look forward to seeing him here in the great Northeast!

saulcolt-150.jpgSaul Colt

Saul is one of those mousy, unassuming, quiet types – a happy-to-be-in-the-background humble native of Toronto. Painfully shy about his inadequacies, he nonetheless describes himself as the Smartest Man in the World on the masthead of his blog, followed by this description: Saul Colt is in all of us…..he inspires great things from people of all walks of life including people in correctional facilities. Called a Marketing Genius by many, Saul Colt is a modest man who just happens to be the Smartest Man in the World and quite possibly your guilty pleasure!

Hmmm…definitely a marketer!

Saul’s posts are all over the map, with a very personal and informal touch, which makes for entertaining reading. Saul works at FreshBooks, an online invoicing and time tracking service for freelancers and service providers – sounds quite interesting, actually. His LinkedIn profile gives his title there as Head of Magic – that’s a first! Sounds like his co-workers enjoy him as well. Saul will be a fun addition to our April gathering!

Here’s the full list of Blogger Social registered attendees:

Tara Anderson
Todd Andrlik
Mike Arauz
David Armano (these four are profiled here)

Matthew Bailey
Ryan Barrett
Cam Beck (these three are profiled here)

Jennifer Berk
Rohit Bhargava
Susan Bird (these three are profiled here)

Toby Bloomberg
Tim Brunelle
Katie Chatfield
Thomas Clifford (these four are profiled here)

Mack Collier
Saul Colt (these two are profiled above)

Terry Dagrosa
Luc Debaisieux
Gene DeWitt
Matt Dickman
Paul Dunay
Gianandrea Facchini
Jason Falls
Anna Farmery
Mark Goren
Heather Gorringe
Kristin Gorski
Lewis Green
Ann Handley
Gavin Heaton
Kris Hoet
Kevin Horne
Sean Howard
Joseph Jaffe
Ryan Karpeles
CK
Chris Kieff
Joe Kutchera
Jennifer Laycock
CeCe Lee
Geoff Livingston
Lori Magno
Sean Maher
Valeria Maltoni
Caroline McCarthy
Matthew McDonald
Paul McEnany
Tim McHale
Drew McLellan
Doug Meacham
Virginia Miracle
Scott Monty
Darryl Ohrt
Rita Perea
Marilyn Pratt
Jane Quigley
Arun Rajagopal
Connie Reece
David Reich
Marianne Richmond
Cathleen Rittereiser
Steve Roesler
John Rosen
Roberta Rosenberg
Mike Sansone
Linda Sherman
Nathan Snell
Paul Soldera
Marshall Sponder
Terry Starbucker
Seni Thomas
Tangerine Toad
Jonathan Trenn
Mario Vellandi
Greg Verdino
Neil Vineberg
John Wall
Debbie Weil
Tamar Weinberg
CB Whittemore
Kaitlyn Wilkins
Steve Woodruff

Blogger Socialites: The “Master” post

bloggersocial.jpgI’ve had a request to provide a single link to the Blogger Socialite series of posts – this is it!

The series is now complete – whew! There is a shorter, “official” set of bios (suitable for easy printing) here – the “bootleg” Blogger Socialite set will also be in print-able format shortly (thanks, Jennifer Berk!)

So, here we go…

Tara Anderson
Todd Andrlik
Mike Arauz
David Armano (these four are profiled here)

Matthew Bailey
Ryan Barrett
Cam Beck (these three are profiled here)

Jennifer Berk
Rohit Bhargava
Susan Bird (these three are profiled here)

Toby Bloomberg
Tim Brunelle
Katie Chatfield
Thomas Clifford (these four are profiled here)

Mack Collier
Saul Colt (these two are profiled here)

Terry Dagrosa
Luc Debaisieux
Gene DeWitt
Matt Dickman
Paul Dunay (these five are profiled here)

Gianandrea Facchini
Jason Falls
Anna Farmery (these three are profiled here)

Mark Goren
Heather Gorringe
Kristin Gorski
Amanda Gravel
Lewis Green (these five are profiled here)

Vahe Habeshian
Ann Handley
Gavin Heaton
Kris Hoet
Kevin Horne
Sean Howard (these six are profiled here)

Joseph Jaffe
Ryan Karpeles
CK
Chris Kieff
Joe Kutchera (these five are profiled here)

Jennifer Laycock
CeCe Lee
Geoff Livingston
Lori Magno
Valeria Maltoni (these five are profiled here)

Caroline McCarthy
Matthew McDonald
Paul McEnany
Tim McHale
Drew McLellan (these five are profiled here)

Doug Meacham
Virginia Miracle
Scott Monty
Darryl Ohrt (these four are profiled here)

Rita Perea
David Polinchock
Marilyn Pratt (these three are profiled here)

Jane Quigley
Arun Rajagopal
Connie Reece
David Reich (these four are profiled here)

Susan Reynolds
Marianne Richmond
Cathleen Rittereiser
Steve Roesler
John Rosen
Roberta Rosenberg (these six are profiled here)

Mike Sansone
Linda Sherman
Nathan Snell
Paul Soldera (these four are profiled here)

Marshall Sponder
Terry Starbucker
Seni Thomas
Tangerine Toad (these four are profiled here)

Mario Vellandi
Greg Verdino
Neil Vineberg
John Wall (these four are profiled here)

Tamar Weinberg
CB Whittemore
Kaitlyn Wilkins
Steve Woodruff (these four are profiled here)

Blogger Socialites: Bloomberg, Brunelle, Chatfield, Clifford

A whole bunch of collaborative bloggers will be attending the inaugural Blogger Social (April 4-6, NYC), and to try to help us get to know one another a bit before we get there, I’m trying to sketch out some quick profiles of each registrant. Today, we have some serious variety in the B’s and C’s!

toby-diva-150.jpgToby Bloomberg

The Marketing Diva. That’s Toby. And if you haven’t met her yet, you’re in for a treat! I had the privilege of sipping some Cabernet with Toby and a handful of other bloggers some months back in Manhattan, and it was a delight to meet the diva behind Diva Marketing Blog. There are some geographical concentrations of marketing bloggers here in the U.S. (NYC area, Chicago area, Iowa), but Toby (originally from Boston) flies the Southeastern contingent flag from metro Atlanta.

Toby has been blogging since 2004, so she is a true blogging veteran. Here are some of her reflections, asking where all those early business bloggers are? Her posts are varied, but always thoughtful. She posts on women’s issues, but in her words, “Although “Diva” is definitely a woman’s thing, “Divo” men are most kindly welcome!” You go to some bloggers for a quick snack. When you want a complete dinner, you visit the Diva.

Toby heads up the eponymous Bloomberg Marketing, where social media is blended with marketing strategy. More on Toby? Check LinkedIn. And here is an interview with Toby from last year (printed, or link to the podcast). We look forward to welcoming Toby back to the Northeast!

tim-brunelle-150.jpgTim Brunelle

With a title like Useful Lunacy, you have to figure that Tim’s blog is going to be intriguing. And his blog is an interesting mix of posts focusing on creativity, advertising, music (Tim’s a drummer, with a degree in jazz). He teaches for MCAD (Minneapolis College of Art and Design, which I’d never heard of before), and some of his posts are directed at his students in their creative pursuits. From Minnesota, he is playing a foundational role in the launch of a new agency, Hello Viking.

Here is Tim’s full resume. And LinkedIn, of course. He did a bunch of work on the VW account (Drivers Wanted).

I have a feeling that conversations with Tim in April will be wide-ranging and fascinating!

katie-chatfield-150.jpgKatie Chatfield

I couldn’t come up with a better summary for Katie that what she wrote on her amusingly-named “Get Shouty” Blog:

    What’s going on here?This blog is a celebration of: being passionately wrong; being fearlessly right; allowing authenticity to shine; the fold over funny; and, above all, the power of not taking yourself too seriously.By day I’m the digital director of the communications strategy company bellamyhayden.In all the moments in between I try to feed my insatiable curiosity about everything and not get too shouty about it all.All my friends and colleagues lives are much quieter now that I have this blog. They thank you for giving me attention, as the incidence of ’hey, did you know….” has significantly reduced in the year that I have been publishing. Sometimes they do wonder about my imaginary friends though….

    Please comment, feel free to disagree, and please don’t mistake passion for conviction- I’m usually trying to argue something out with myself – you are most welcome to join in.

The “posts of Chatfield” tend to be punchy, high impact, and often fun (here’s a striking sample). Tasty marketing nuggets here, that often defy easy categorization.

This digital evangelist from the land down under is coming a long way for the Social! Here is her LinkedIn profile, and we definitely need a better-resolution picture of this blogger – we’ll get it done in April!

director-tom-150.jpgThomas Clifford

I’ve come to really appreciate “Director Tom,” with whom I had a wonderful visit back in December in Connecticut. Tom is a prolific blogger and participant in various social media platforms. He is all about creativity, conversation, marketing, and especially film.

Tom produces corporate videos with Moving Pictures, a central Connecticut firm. Tom has quite an interesting background…as with Tim Brunelle (above), Tom started out in music before finding his creative niche in film and marketing. I wonder if we might be able to arrange an impromptu jam session at the Social?

Tom is very active on LinkedIn, using the Question/Answer forum effectively to increase his visibility. Want to know more about using digital media to tell your story? Then head on over to the Director Tom blog and drink it in. Can’t want to see Tom again in April!

Here’s the full list of Blogger Social registered attendees:

Tara Anderson
Todd Andrlik
Mike Arauz
David Armano (these four are profiled here)

Matthew Bailey
Ryan Barrett
Cam Beck (these three are profiled here)

Jennifer Berk
Rohit Bhargava
Susan Bird (these three are profiled here)

Toby Bloomberg
Tim Brunelle
Katie Chatfield
Thomas Clifford (these four are profiled above)

Mack Collier
Saul Colt
Terry Dagrosa
Luc Debaisieux
Gene DeWitt
Matt Dickman
Paul Dunay
Gianandrea Facchini
Jason Falls
Anna Farmery
Mark Goren
Heather Gorringe
Kristin Gorski
Lewis Green
Ann Handley
Gavin Heaton
Kris Hoet
Kevin Horne
Sean Howard
Joseph Jaffe
Ryan Karpeles
CK
Chris Kieff
Joe Kutchera
Jennifer Laycock
CeCe Lee
Geoff Livingston
Lori Magno
Sean Maher
Valeria Maltoni
Caroline McCarthy
Matthew McDonald
Paul McEnany
Tim McHale
Drew McLellan
Doug Meacham
Virginia Miracle
Scott Monty
Darryl Ohrt
Rita Perea
Marilyn Pratt
Jane Quigley
Arun Rajagopal
Connie Reece
David Reich
Marianne Richmond
Cathleen Rittereiser
Steve Roesler
John Rosen
Roberta Rosenberg
Mike Sansone
Linda Sherman
Nathan Snell
Paul Soldera
Marshall Sponder
Terry Starbucker
Seni Thomas
Tangerine Toad
Jonathan Trenn
Mario Vellandi
Greg Verdino
Neil Vineberg
John Wall
Debbie Weil
Tamar Weinberg
CB Whittemore
Kaitlyn Wilkins
Steve Woodruff

Blogger Socialites: Berk, Berkowitz, Bhargava, Bird

In the lead-up to this year’s Blogger Social (April 4-6, NYC), I’m attempting to gather brief “snapshots” of all the 75-odd registered bloggers. For this post, we’ll introduce Jennifer Berk, Rohit Bhargava, and Susan Bird.

jennifer-berk.jpgJennifer Berk

Jennifer describes herself on her blog this way: My name is Jennifer Berk, and I’m an alum of MIT (math/computer science, minor in economics) currently working for Amplify Public Affairs in Washington, DC, as an Internet Strategist…whatever my job title, my goal is use technology to improve communication, both between members of my team and between my clients and their audiences.

She has provided a more extensive page of her background and interests, which includes rock-climbing (back in the day, I used to enjoy rappelling myself). Her blog will be a year old by the time we reach the Blogger Social – while not updated very often, it does have the very interesting title of Information Squid!

LinkedIn has more Jennifer info (as does Twitter and Facebook)

david-berkowitz-150.jpgDavid Berkowitz

Inside the Marketers Studio is David’s blog, and it can best be described as “meaty.” This guy thinks. I particularly enjoyed his caveat-laced review of Joseph Jaffe’s recent book – it was all caveats! There is good variety in David’s writing, and a nice personal tone as well.

His self description is this: David Berkowitz is Director of Emerging Media & Client Strategy for 360i, the search-centric digital marketing agency. He helps 360i’s leading brands in media & entertainment, retail, and other verticals leverage marketing opportunities at the nexus of search engine marketing and social media. Additionally, every Tuesday, he pens the Search Insider column for MediaPost, with over 175 articles published to date.

Then his bio rattles on about his various other contributions and honors, but ends with a great money quote:

He’s just getting warmed up. Love it!

David is recently married, and if you want a pictorial overview of his life, there it is on Flickr! You can also find him on LinkedIn and Twitter.
rohit_150px.jpgRohit Bhargava

Rohit’s Influential Marketing Blog has the subtitle, Reflections on creating compelling, marketing, advertising, and PR strategy. The site is a cornucopia of social media commentary and advertising stuff – you could immerse yourself here and not come up for air for a long time! I enjoyed his thoughts on Scott Adams and the Dilbert blog – how the blog wasn’t meeting Adams’ expectations.

rohit-book_thumbnail.gifHe is a Senior VP of Digital Strategy and Marketing at Ogilvy. Like Jennifer Berk (above), Rohit is from the Washington DC area.

Rohit has a book coming out this spring, entitled Personality not Included. Will it be available in time for book signings at the Blogger Social?

Rohit can be found on Facebook and LinkedIn as well.

susan_bird.jpgSusan Bird

Susan is a born communicator – though I’ve never met here, I’ve appreciated how regularly she “pings” via e-mail, so I look forward to finally getting eye-to-eye at the Social. Her ever-updated blog, Smart Talk on Conversation, is, not surprisingly, all about conversation and the use of words. The layout of the blog is quite pleasant, visually. This recent post on changing words by altering one letter is quite amusing!

Here is someone who really likes Susan’s conversation tools (available on her website). I hope she brings some samples to the Blogger Social…

This overview page has a lot more “birdsong” (Sorry, Susan, couldn’t resist) – she does a lot of corporate speaking engagements/workshops (note to Susan – anything for pharma??). Here’s a bit on her company, Wf360. You can even hear Susan as she did a radio broadcast on the topic I is for Intercourse: The ABCs of Authentic Conversation for Companies. Looking forward to conversations in April!

Here’s the full list of Blogger Social registered attendees:

Tara Anderson
Todd Andrlik
Mike Arauz
David Armano (these four are profiled here)

Matthew Bailey
Ryan Barrett
Cam Beck (these three are profiled here)

Jennifer Berk
Rohit Bhargava
Susan Bird (these three are profiled above)

Toby Bloomberg
Tim Brunelle
Katie Chatfield
Thomas Clifford
Mack Collier
Saul Colt
Terry Dagrosa
Luc Debaisieux
Gene DeWitt
Matt Dickman
Paul Dunay
Gianandrea Facchini
Jason Falls
Anna Farmery
Mark Goren
Heather Gorringe
Kristin Gorski
Lewis Green
Ann Handley
Gavin Heaton
Kris Hoet
Kevin Horne
Sean Howard
Joseph Jaffe
Ryan Karpeles
CK
Chris Kieff
Joe Kutchera
Jennifer Laycock
CeCe Lee
Geoff Livingston
Lori Magno
Sean Maher
Valeria Maltoni
Caroline McCarthy
Matthew McDonald
Paul McEnany
Tim McHale
Drew McLellan
Doug Meacham
Virginia Miracle
Scott Monty
Darryl Ohrt
Rita Perea
Marilyn Pratt
Jane Quigley
Arun Rajagopal
Connie Reece
David Reich
Marianne Richmond
Cathleen Rittereiser
Steve Roesler
John Rosen
Roberta Rosenberg
Mike Sansone
Linda Sherman
Nathan Snell
Paul Soldera
Marshall Sponder
Terry Starbucker
Seni Thomas
Tangerine Toad
Jonathan Trenn
Mario Vellandi
Greg Verdino
Neil Vineberg
John Wall
Debbie Weil
Tamar Weinberg
CB Whittemore
Kaitlyn Wilkins
Steve Woodruff

Blogger Socialites: Bailey, Barrett, Beck, Bellamkonda

In the lead-up to this year’s Blogger Social (April 4-6, NYC), I’m attempting to gather brief “snapshots” of all the 75-odd registered bloggers. Last time, we looked at the “A” list. Let’s take a look at some of the “B” friends we’ll befriend.

bailey.jpgMatthew Bailey

Matt is the main man over at SiteLogic Marketing blog. Here is the official summary of the company: SiteLogic was founded by Matt Bailey, who has been in the search marketing industry since 1996. As early as then, he was evaluating websites based on brand protection and ROI. Matt started speaking in the late 1990′s at Bed and Breakfast seminars, teaching website marketing and search engine optimization.

Matt’s blog is coming up on its 2nd anniversary. He covers a lot of topics touching on web marketing, including optimization, design, and trends. The posts are meaty and practical, and the tone is professional. Good use of white space. I love this post about Analytics according to Captain Kirk.

This link has some good background bio on Matt. If you’re looking for site optimization services, he’s your guy!

ryan-b.jpgRyan Barrett

First thing to understand is that Ryan is a female, not a male (I have one son named Ryan, and how easy it is to make assumptions!). Ryan is a copywriter at a Boston ad agency, and her blog, Cheap Thrills, is her personal site. The posts are wide-ranging – politics, social media, personal, Boston stuff, you name it! Love colorful design? – check out these eye-grabbing quilts!

It appears that Ryan is a Red Sox fan and that definitely scores extra points in my book!

Here are 8 random things about Ryan – will we find anyone at the Blogger Social who has longer fingers??

cam-beck-150.jpgCam Beck

I’ve been looking forward for many months to meeting Cam. We’ve corresponded via e-mail often, and I know I’m going to like this guy. Cam, along with 2 co-authors, runs the Chaos Scenario blog. If you’re feeling challenged by geek-speak and on-line acronyms, Cam just posted a great little piece on Net Lingo. The blog focuses on branding and marketing issues.

Cam works for Click Here, a geekreative group in Texas helping companies use technology in their branding. My suspicion is that Cam does not root for either the NY Giants or the NY Yankees, but we can confirm that at the Blogger Social!

Cam is a former Marine (or is it true that there are no former Marines?), a Boy Scout leader, and a contributer to Marketing Profs Daily Fix (sample). He sums up his business philosophy thusly:

  1. In order to deliver effective customer service, you must first become a servant to your customers.
  2. To become an effective servant to your customers, you must first admire and respect them.
  3. Respect for others requires you put their needs before your own.
  4. Every experience is a learning opportunity.

Cam’t get enough? Here’s a LinkedIn profile. Looking forward to some Lone Star fellowship come April!

shashi-profile.jpgShashi Bellamkonda

Shashi works for Network Solutions and has been blogging for several years. He lives and works in the DC area, and enjoys creating posts with pictures, videos, and interviews of various people in the tech and social media industry (including this little piece on Jennifer Berk, another of the registered attendees).

Shashi is an internet addict, and he describes his professional life thusly: Product Innovator – totally plugged in to technology consumer products strategy and marketing. Expertise in communities, using Social media tools, Optimizing the message to the new media. Responsible for the strategic planning, execution and management of the mobile web products, Website tools for small business, Search , Analytics and Internet Advertising. website traffic strategies and Social Media Optimization. 

LinkedIn? Of course! Twitter? Naturally. Shashi is going to be “talking tech” come Blogger Social!

Here’s the full list of Blogger Social registered attendees:

Tara Anderson
Todd Andrlik
Mike Arauz
David Armano (these four are profiled here)

Matthew Bailey
Ryan Barrett
Cam Beck
Shashi Bellamkonda (these four are profiled above)

Jennifer Berk
Rohit Bhargava
Susan Bird
Toby Bloomberg
Tim Brunelle
Katie Chatfield
Thomas Clifford
Mack Collier
Saul Colt
Terry Dagrosa
Luc Debaisieux
Gene DeWitt
Matt Dickman
Paul Dunay
Gianandrea Facchini
Jason Falls
Anna Farmery
Mark Goren
Heather Gorringe
Kristin Gorski
Lewis Green
Ann Handley
Gavin Heaton
Kris Hoet
Kevin Horne
Sean Howard
Joseph Jaffe
Ryan Karpeles
CK
Chris Kieff
Joe Kutchera
Jennifer Laycock
CeCe Lee
Geoff Livingston
Lori Magno
Sean Maher
Valeria Maltoni
Caroline McCarthy
Matthew McDonald
Paul McEnany
Tim McHale
Drew McLellan
Doug Meacham
Virginia Miracle
Scott Monty
Darryl Ohrt
Rita Perea
Marilyn Pratt
Jane Quigley
Arun Rajagopal
Connie Reece
David Reich
Marianne Richmond
Cathleen Rittereiser
Steve Roesler
John Rosen
Roberta Rosenberg
Mike Sansone
Linda Sherman
Nathan Snell
Paul Soldera
Marshall Sponder
Terry Starbucker
Seni Thomas
Tangerine Toad
Jonathan Trenn
Mario Vellandi
Greg Verdino
Neil Vineberg
John Wall
Debbie Weil
Tamar Weinberg
CB Whittemore
Kaitlyn Wilkins
Steve Woodruff

Blogger Socialites – Summaries and Snippets

The first Blogger Social is a little over a month away, and I’m looking forward to meeting a bunch of new people. Now I don’t know about you, but I always feel a little intimidated in new settings, particularly unstructured social groups (yes, some of you have told me I don’t act like it, but that’s only because this introvert has been forced out of his shell over many years). So I thought I’d engage in a little on-line research about each one of the registered attendees, so I won’t feel quite socuriousgeorge_sm2.jpg clueless when we’re all together. And, well, I’m…Curious.

Want to come along? It’ll be an ongoing series between now and early April, and hopefully, I’ll get through the whole list.

Tomorrow, the “A-Team” – Tara Anderson, Todd Andrlik, Mike Arauz, and David Armano.

Tara Anderson
Todd Andrlik
Mike Arauz
David Armano
Matthew Bailey
Ryan Barrett
Cam Beck
Jennifer Berk
Rohit Bhargava
Susan Bird
Toby Bloomberg
Tim Brunelle
Katie Chatfield
Thomas Clifford
Mack Collier
Saul Colt
Terry Dagrosa
Luc Debaisieux
Gene DeWitt
Matt Dickman
Paul Dunay
Gianandrea Facchini
Jason Falls
Anna Farmery
Mark Goren
Heather Gorringe
Kristin Gorski
Lewis Green
Ann Handley
Gavin Heaton
Kris Hoet
Kevin Horne
Sean Howard
Joseph Jaffe
Ryan Karpeles
CK
Chris Kieff
Joe Kutchera
Jennifer Laycock
CeCe Lee
Geoff Livingston
Lori Magno
Sean Maher
Valeria Maltoni
Caroline McCarthy
Matthew McDonald
Paul McEnany
Tim McHale
Drew McLellan
Doug Meacham
Virginia Miracle
Scott Monty
Darryl Ohrt
Rita Perea
Marilyn Pratt
Jane Quigley
Arun Rajagopal
Connie Reece
David Reich
Marianne Richmond
Cathleen Rittereiser
Steve Roesler
John Rosen
Roberta Rosenberg
Mike Sansone
Linda Sherman
Nathan Snell
Paul Soldera
Marshall Sponder
Terry Starbucker
Seni Thomas
Tangerine Toad
Jonathan Trenn
Mario Vellandi
Greg Verdino
Neil Vineberg
John Wall
Debbie Weil
Tamar Weinberg
CB Whittemore
Kaitlyn Wilkins
Steve Woodruff

2 Days Left to Get Social!

The deadline to sign up for the First Monstrous Blogger Social is this week – are you IN?

The following fine bloggers are registered so far – but you must sign up by Feb 15th.

Susan Bird  Tim Brunelle Katie Chatfield Terry Dagrosa Matt Dickman Luc Debaisieux Gianandrea Facchini Mark Goren Gavin Heaton Sean Howard CK Valeria Maltoni Drew McLellan Doug Meacham Marilyn Pratt Steve Roesler Greg Verdino CB Whittemore Steve Woodruff Paul McEnany Ann Handley David Reich Tangerine Toad Kristin Gorski Mack Collier David Armano Ryan Barrett Lori Magno Tim McHale Gene DeWitt Mario Vellandi Arun Rajagopal Joseph Jaffe Rohit Bhargava Anna Farmery Marianne Richmond Thomas Clifford Lewis Green Geoff Livingston Kris Hoet Connie Reece CeCe Lee Toby Bloomberg Seni Thomas Darryl Ohrt Joe Kutchera Paul Dunay Marshall Sponder Chris Kieff Tara Anderson Jason Falls Paul Soldera Roberta Rosenberg Saul Colt Todd Andrlik Nathan Snell Ryan Karpeles Mike Sansone Jennifer Laycock Neil Vineberg Cam Beck Mike Arauz John Rosen

What other incentive could you possibly need? Well, how about a chance to win your very own Curious George mascot? That’s right, in addition to the Curious George doll now circulating among the Age of Conversation authors (hey-where is he now, anyway??), we’ll have a drawing for THIS Curious George for one lucky attendee at the Blogger Social.

curious-george-social.jpg

In fact, here’s an idea for all of us attending – do you have something you’d like to give away to a lucky blogging comrade? Something that uniquely expresses you or your blog identity (note to Tangerine Toad – that could get interesting for you!)? Because if we’re going to raffle off a monkey, maybe we can have fun giving away other items that creative bloggers bring! If you’re into it, why not blog and show what you want to toss into the mix – it’ll just make the time of sharing all the richer!

Age of Conversation Revisited!

Yes, it’s that time – perhaps an annual event now? – the call for authors has gone out for a collaborative marketing book.

alien_aoc.jpgLast year’s Age of Conversation was a great experience. This year, it should be even better.

Who has “signed up” so far? Well, at least this group has gone public (and surely others are sharpening their keyboards once the topic is announced):

Drew McLellan, Luc Debaiseieux, Ryan Karpeles, Greg Verdino, Lori Magno, Gavin Heaton, Connie Reece, The Kaiser, Katie Chatfield, Tim Jackson, Doug Meacham, C.B. Whittemore, Becky Carroll, Gordon Whitehead, Daniel B. Honigman, Daria Rasmussen, Jay Ehret, Jasmin Tragas, Jamey Shiels, Organic Frog, Bill Gammell, Nathan Snell, Stephen Landau, Stephen Collins, Stephen Smith, Mark Earls, Steven Verbruggen, Neil Perkin, Brett Macfarlane, Dino Demopoulos, Chris Wilson, Asi Sharabi, Angela Maiers, Sandy Renshaw, Steve Woodruff

Here’s the place to go if you’re interested in signing up (from Drew McClellan’s blog).

The authors from Age of Conversation:
Gavin Heaton
Drew McLellan
CK
Valeria Maltoni
Emily Reed
Katie Chatfield
Greg Verdino
Mack Collier
Lewis Green
Sacrum
Ann Handley
Mike Sansone
Paul McEnany
Roger von Oech
Anna Farmery
David Armano
Bob Glaza
Mark Goren
Matt Dickman
Scott Monty
Richard Huntington
Cam Beck
David Reich
Luc Debaisieux
Sean Howard
Tim Jackson
Patrick Schaber
Roberta Rosenberg
Uwe Hook
Tony D. Clark
Todd Andrlik
Toby Bloomberg
Steve Woodruff
Steve Bannister
Steve Roesler
Stanley Johnson
Spike Jones
Nathan Snell
Simon Payn
Ryan Rasmussen
Ron Shevlin
Roger Anderson
Robert Hruzek
Rishi Desai
Phil Gerbyshak
Peter Corbett
Pete Deutschman
Nick Rice
Nick Wright
Michael Morton
Mark Earls
Mark Blair
Mario Vellandi
Lori Magno
Kristin Gorski
Kris Hoet
G.Kofi Annan
Kimberly Dawn Wells
Karl Long
Julie Fleischer
Jordan Behan
John La Grou
Joe Raasch
Jim Kukral
Jessica Hagy
Janet Green
Jamey Shiels
Dr. Graham Hill
Gia Facchini
Geert Desager
Gaurav Mishra
Gary Schoeniger
Gareth Kay
Faris Yakob
Emily Clasper
Ed Cotton
Dustin Jacobsen
Tom Clifford
David Polinchock
David Koopmans
David Brazeal
David Berkowitz
Carolyn Manning
Craig Wilson
Cord Silverstein
Connie Reece
Colin McKay
Chris Newlan
Chris Corrigan
Cedric Giorgi
Brian Reich
Becky Carroll
Arun Rajagopal
Andy Nulman
Amy Jussel
AJ James
Kim Klaver
Sandy Renshaw
Susan Bird
Ryan Barrett
Troy Worman
Neil Vineberg

Then, of course, there’s the upcoming Blogger Social, where real live face-to-face conversation will be happening for one glorious weekend in NYC. CK has all the info over on her blog – but you need to sign up by February 15th! Here’s who is signed up to attend so far:

Susan Bird Tim Brunelle Katie Chatfield Terry Dagrosa Matt Dickman Luc Debaisieux Gianandrea Facchini Mark Goren Gavin Heaton Sean Howard CK Valeria Maltoni Drew McLellan Doug Meacham Marilyn Pratt Steve Roesler Greg Verdino CB Whittemore Steve Woodruff Paul McEnany Ann Handley David Reich Tangerine Toad Kristin Gorski Mack Collier David Armano Ryan Barrett Lori Magno Tim McHale Gene DeWitt Mario Vellandi Arun Rajagopal Joseph Jaffe Rohit Bhargava Anna Farmery Marianne Richmond Thomas Clifford Lewis Green Geoff Livingston Kris Hoet Connie Reece CeCe Lee Jonathan Trenn Toby Bloomberg Seni Thomas Darryl Ohrt Debbie Weil Marshall Sponder Chris Kieff Tara Anderson Joe Kutchera Paul Dunay

bsposter.jpg

The Hidden Life of Drew McLellan

OK, four (or more) can play at this game. Shel Israel tagged two of our lovely ladies of blogging, Toby Bloomberg and Lizsecret.jpg Strauss, to reveal deep and dark secrets about themselves. Both Toby and Liz rebelled, and instead revealed faux secrets about Shel.

Drew McLellan picked it up, and decided to reveal some secrets about Toby and Liz.

Well, we can’t let that Iowa boy get away scot-free. So, below are 8 previously-unrevealed secrets about Drew, culled from the microfiche archives of the National Enquirer:

1. Drew once played football on a professional NFL team. However, there was so much collaboration going on in the huddle, that his team was endlessly penalized for “delay of game.” Only after being cut from the team did he get into his marketing gig.

2. Drew is originally from Greenland. Only four other living souls share that distinction, and three of them are certifiably insane. The other one blogs as “Tangerine Toad.”

3. Drew’s favorite color is Clear. His windows, at least, are very fashionable. Do not ask him to buy clothes, however.

4. Drew was a bit part actor in the Christmas classic “It’s a Wonderful Life.” He’s the one that snuck ZuZu’s petals back into Jimmy Stewart’s pocket.

5. Drew holds 5 patents on a process for turning tapioca pudding into artificial turf. Thus far, no takers. However, there is some serious interest in his chocolate goalpost concept (though not in Phoenix and Miami).

6. Drew’s genome was sequenced all the way back in 1991, but the backup floppy disks were lost in a fire in Des Moines’ only sushi bar.

7. Drew puts ketchup on his Cheerios.

8. Drew actually does not exist. That picture on his blog is a cardboard cutout. At the Blogger Social ’08, we’ll all find out that Drew McLellan is actually Paul McEnany.

I think all these deep dark secrets of marketing bloggers ought to surface in the next 3 months, before the Social. Who has the goods on David Reich??

Monkey goes wild on world tour!

For a while, all seemed orderly. Curious George, the Age of Conversation mascot, was making the rounds on his world tour – when suddenly, he broke free of his restraints and began to exert his curious nature!

curious-george-escapes.jpgFirst, it was all the partying and bar-hopping with the NYC crowd. OK, you let a monkey out of his cage and he goes a bit wild – we can accept that. But then he started going “underground” for long stretches, refusing to move along to his next destination (carefully choreographed in a most logical pattern by his tour director). Now, he suddenly pops up on the scene at Rishi Desai’s blog, with a cryptic note about escaping over the fence to Ohio (rumor has it that he plans to visit with Matt Dickman)!

So, this curious creature with a mind of his own is temporarily bypassing his responsibilities to complete the Northeast leg of his tour, and now may be jumping unpredictably from blogger to blogger, without clear rhyme or reason. Where will he end up next? Stay tuned…nobody really knows!

george_yellowhat.jpg

(Today’s Wall Street Journal expands on the theme of escaping animals!)

Lights, Camera…Interaction!

How valuable is our growing blogging network?

Well, here’s an example from the recent holidays. My oldest son is very interested in a career in film production/direction, and I’ve begun to reach into my network of contacts to try to find guidance and advice (Nate was in a “magnet” high school with an emphasis on Performing and Digital Arts, and is now in his first year of college).

woodruffs-and-directortom.jpgEnter Tom Clifford, prolific blogger over at DirectorTom and fellow Age of Conversation author.

As it turns out, Tom lives and labors in central Connecticut, near my home town, and we were going to be up there briefly to visit family. Tom agreed to meet us at a Starbucks the day after Christmas, and generously gave 2 hours of his time to ask questions, give advice, critique Nate’s portfolio, and, overall, provide delightful company. What a joy it was to interact with such a warm and sharing spirit – and it certainly was an encouragement to my aspiring son.

directortom.jpgSure enough, to ease identification for our first meeting, Tom was wearing his trademark jaunty director’s cap (the black beret, ubiquitous on all his photos), though as you can see from the image above, when the cap comes off, Tom might get rather chilly in the winter! Is this the first public unveiling of the upper regions of Tom’s pate??

A couple other blogging friends have also volunteered to look over Nate’s “stuff” and provide input and perhaps some contacts – I can’t express how grateful it makes me to be part of this supportive and sharing community. Can’t wait to meet many more of you at the Blogger Social in 90 days!

One more quarter..

…before the big Blogger Social in NYC. Yep, just 3 months away, and Drew and CK and others (esp. Mark Goren, with the cool video) continue the great promotion.

bs_collagev2_5.jpg

Hope you can show up and join us!

Curious George re-surfaces!

curiousgeorge_sm.jpgI was beginning to wonder where our intrepid traveler, Curious George (Age of Conversation mascot), had gone. Did he suffer memory loss from all the martinis in Manhattan, ending up in an alleyway in Queens? Was he abducted by alien bloggers? Did he simply return to the man in the Yellow Hat, convinced that a worldwide tour of visits to marketing bloggers was just too much for one little monkey?

Happily, the answer is none of the above. He was recovering his senses, and taking a brief respite in the hallowed halls of academia, with Emily Klasper over at Library Revolution. And now he is on his way to warm the hearts of other AOC authors, each of whom will undoubtedly find ways to pose CG in situations both strange and adorable!

Oman O Man!

Arun Rajagopal, our designated marketing blogger located in Oman, has scored a coup with a big article in the Khaleej Times Weekend magazine about the Age of Conversation project.

His blog post gives an overview, and has scanned-in images of the tree-based hard-copy edition, along with this link to the on-line version. Great show, Arun!

Iguanas, Monkeys, and Bloggers

Last night, CK orchestrated a get-together for any available marketing bloggers, at a cozy little bar (Iguana) in Manhattan. When I saw who was coming, including Toby Bloomberg (up from Atlanta), I decided that this was a must-do event.

CK, David Reich, G. Kofi Annan, Curious George, CB Whittemore, Greg Verdino, Tangerine Toad, Carolyn Townes (The Wild Wiki Woman of the W list), David Berkowitz, Ann Handley, and a couple of others all crowded into a corner and gabbed, compared notes, took pix, and generally had a great time.

This was my first time being able to gather with a group of the bloggers who have become “virtual friends” through our various collaborative projects and posts. And what a delightful time it was. Admittedly, doing this was a bit out of my comfort zone – I am not a city person, a bar hopper, a native schmoozer, or a night owl – but I knew that the company would make it worth the effort.

Below, some pix to commemorate the event.

hostess-ck.jpg

Hostess CK

toby-and-david.jpg

Toby Bloomberg intimidates David Reich

anne-and-greg.jpg

Ann Handley and Greg Verdino (yep, he really is as bald as his blog indicates!)

2-curious-georges.jpg

Curious George Jr. and Sr. (thanks, Kofi, for bringing him along!)

w-listers.jpg

The Wild Women of the W List

ck-and-david.jpg

CK and David

sw-and-ck-and-george.jpg

CK, George, and moi

Get Curious World Tour – 2 Cents Worth

Once again our little monkey mascot for the Age of Conversation project, Curious George, inspired a meeting between two bloggers who chose to do a live handoff rather than a post office delivery. David Reich and Kofi Annan met in NYC for an hour and got to know one another – David’s description is here (with pix).

While I had hopes, upon launching the Get Curious tour, that a few bloggers might do a live handoff and meet, I freely admit that I didn’t expect what has, in fact resulted – MOST of the exchanges have been live thus far! I realize that this is a function of the tour currently being in a metro area, where it is easier for folks to get together, but still…I had underestimated the drive of us marketing bloggers to get social.

Get Curious World Tour – Marketers, Martinis, Manhattan!

As Curious George, the mascot of the Age of Conversation project, makes his way around the world to visit every one of the 103 authors, he is getting an eyeful of life in the Big City, courtesy of CK, Greg Verdino, and David Berkowitz (links lead to individual posts describing the event, with lots of pix!)

You see, those three met together for a George handoff (Greg -> CK -> David) over martinis, and I’m afraid that David Reich, who is next in line, will have to sober the little fellow up.

Get Curious World Tour – Playing with Crayons!

crayon_sm.gifCurious George has managed to worm his way into another household, this time making himself right at home with the Verdino’s. Greg Verdino of Crayon is the current stop on the Get Curious World Tour, in which a Curious George plush toy is visiting all 103 of the Age of Conversation authors. However, the Tour Director is deeply concerned about some of the plans Mr. Verdino has for George, which are far less innocent than the wonderful readings our little monkey is enjoying with the adorable Verdino daughter…CK, can you help make sure our little mascot is not too corrupted by the crayonistas??

Get Curious World Tour – George Invades NYC!

curious-g.jpgThe first cross-border handoff of Curious George, the Age of Conversation mascot, occurred successfully when Steve Roesler made a visit to Greg Verdino to move George from the relative quiet of NJ into the bright lights of The City. Here is a pic of the handoff.

Steve Roesler had a fun time with George, as this post shows.

George is making a point of scouting out locations for the upcoming Blogger Social in NYC (early April) – since he may well be overseas at that point, he wants to give his input early on!

Curious George meets New Jersey

CB Whittemore, on her Flooring the Consumer blog, has put up an extensive post on the Curious George mascot handoff for the Age of Conversation Get Curious World Tour (CB also put up extra photos on the AoC wiki).

And she captures what this is all about – making connections.

George is now making his visit with Steve Roesler in South Jersey, then he leaves our fine state to begin his journey through New York.

Matt Dickman has volunteered to create a Google map tracing George’s progress as he tours – so if you are one of the AoC authors, be sure, once you receive the “George packet,” that you ping Matt so he can add your whistle stop on the tour map!

Get Curious World Tour – George is Floored!

sw-and-cb-and-george.jpgFriday, Curious George, the mascot for the Age of Conversation project (and it really is more than a book now – it’s a project!), made his first stop on the Worldwide Author tour. This time, however, it was a face-to-face handoff – turns out that one of the authors, CB Whittemore (who blogs at Flooring the Consumer) only lives 20 minutes from my house. So CB and I used the occasion to actually meet for the first time, over lunch in a little north Jersey deli.

big-george.jpgAnd what a great time we had! It was as if we’d known each for a long time…conversation flowed freely and easily, and the time simply flew by. CB is warm, engaging, and has a very active and creative mind…as all those who read her blog would know. After we left, the floor was covered with ideas, carpeted with…OK, stop already. STOP with the bad puns!

While I had a Ragin’ Cajun sandwich, CB made the perfect choice of a hero called The Big George. You can’t make that stuff up…

Apart from the marketing blogger community, would I ever have come to know CB? Probably not. But as I stated in my chapter (The Lowered Fence of Collaboration) in Age of Conversation:

    Back in the “old days”, the neighborhood consisted of a few blocks in a well-defined geographical area. Some folks never moved away, and their best (and perhaps only!) friends were those delivered to them by circumstances of habitat. While we still have nearby families and friends for support and fellowship, we now have a neighborhood far greater in scope. Collaboration and communication via the web means that I can now find others of shared interest — wherever they may be. I can create my own neighborhood, based on common professional interests, shared life experiences and mutual hobbies. The common space has no boundaries.

And that is why, in such a short time, we can have over 100 people collaborating on a project, and even participating in a “world tour” together. While most of you will “snail mail” Curious George on to his next destination, maybe his arrival into your area can provide you with an excuse to get together with other bloggers in your geographical neighborhood.

If you’re one of the authors, George is on his way! He will be making his way through the Northeast/Mid-Atlantic states first, then head to the Midwest, the South, the West Coast, on up through Canada, then across the pond to Europe and the Middle East. The plan is to end the tour in Australia, with a final destination back at the HQ of Variety, the Children’s Charity.

Get Curious! – Announcing the AOC Worldwide Tour

A short while back, I contacted the 103 authors of the Age of Conversation book about the possibility of a worldwide tour, by a famous figure who has “volunteered” (well, I found him at Wal-Mart…) to be our mascot.

The goal is for this mascot to visit every one of the authors on their “home turf,” completing a global circuit within one year’s time or less. At the end, he takes up permanent residence at the HQ of Variety, the Children’s Charity, to which the Age of Conversation book proceeds are being donated.

And who better to represent such a charitable effort than the favorite of children everywhere, Curious George??

c-george-1.jpgSo, if you are an AOC author, George is on the way! A number of you expressed a good bit of interest in this promotion, before the actual mascot was unveiled. I think you’ll enjoy George’s visit when he arrives at your doorstep!

The process is quite simple. The Get Curious Worldwide Tour package will arrive at your office or domicile after you have been contacted by a previous recipient, who will (via e-mail) request your mailing address. All that George asks is that you take a picture with him if you’re able (posting it on your blog, of course), and quickly send him on to someone else on the list (if you want to be prepared in advance, you’ll want to have a #5 padded shipping envelope, 10.5 x 15 in./26.67 x 38.1 cm).

Oh – and sign the author sheet, of course.

Full directions are included in the Get Curious packet, including all names and locations of authors (with e-mails), arranged in a roughly logical geographical pattern. George will begin his venture in New Jersey, wander across the United States and into Canada, leap across the pond to Europe and the Middle East, and end his adventure “down under” with our friends in Australia. Then on to Variety HQ for a much-deserved rest!

sw-and-george.jpgSo, to begin, here is George at the starting point with Tour Director Steve Woodruff. This photo will also be uploaded into Flickr, at the AOC group started by Matt Dickman (you’re encouraged to do the same). There has also been a rumor that George may end up in a race with something else that is hankering for a tour…we’ll have to stay tuned for that. If there’s a contest, George knows all the tricks.

Here is a picture of the Get Curious packet. Be ready…George can’t wait to meet you!

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A New Face on Facebook

OK, I finally decided to hop on Facebook, and noticed this morning that Luc (Mindblob) Debaisieux just did as well.

For all of you “veteran” Facebookers…what are the three most important things to do on this platform to make the experience worthwhile?

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