Evolution of a Blogger

Hello, world! I have so much pent up in my heart and mind, and I can’t believe I can just write it up and publish on a blog! Who cares if anyone reads…I just gotta express myself!
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Hello world! Wow, I’ve put up 5 posts so far, and a couple of people I never heard of [...]

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Meaning of Life Unveiled!

After experiencing his first-ever philosophical epiphany over the weekend, blogger Mack Collier decided to take on a challenge never accomplished by the world’s greatest thinkers – sketching out the meaning of life in one concise graphic.
“It suddenly came to me,” stated Collier, who was Plurking over dial-up in rural Alabama when the revelation hit him [...]

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Lowe’s to Home Depot: take 5. No, take 50!

Recently, a young couple we know and love were able to buy their first home. And, as all of you have “been there, done that” know, this involves beating a well-worn path to your neighborhood supply stores (especially, these days, Lowe’s or Home Depot) for the endless array of “stuff” you suddenly find out that [...]

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Revenge or Recourse?

“Vengeance is mine,” says the Lord.
I’m not a big fan of taking personal revenge – I figure that an all-knowing, sovereign, and just God is perfectly capable of dispensing due vengeance, and therefore I am free to move on without a need to “hurt ‘em back.”
Recourse, however, is something different. Recourse can be defined as, [...]

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It’s all in the Packaging – More or Less

I’d like to thank Kellogg’s for providing valuable math lessons on their cereal boxes – here is how to pretend to give extra value while simply portraying mathematical formulas for gullible consumers:

And, from the fine folks at Tree Ripe, a thinner and taller orange juice carton that is, indeed, easier to handle. Of course, unstated [...]

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How many authors does it take to create one book?

Once again, a large group of authors is contributing to a collaborative book called “The Age of Conversation.” The first edition was a great success; this newest version, due out later in the summer, has over 200 authors (each contributing a brief chapter).
Ryan Barrett has assembled some “snippets” forwarded by various authors on her blog. [...]

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Brand Devotion: Ragin’? Ravin’?

Previously on this blog, I have discussed the branding of Ravenswood wines, which I think is exemplary. They specialize in Zinfandel, and their Zins are quite good…but there’s a secret sauce that not many people know about. Specifically, a very hearty BBQ Sauce.
Ravenswood produces, but doesn’t much promote, a killer BBQ sauce called Ragin’ Raven. [...]

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Starbucker Caught with Glass 3/4 Empty

Terry Starbucker, the renowned “Ramblings from a Glass Half Full” blogger, was spotted yesterday in a small bar in Boulder, Colorado, nursing a wine glass that was three-quarters empty.
Blogger audiences – half of them, anyway – were stunned. RSS subscriptions dropped precipitously as disenchanted readers abandoned Starbucker like a beached Twitter Fail Whale.
“I can’t believe [...]

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Well-known Blogger Demoted to “Q List”

In a surprise move that has echoed across the blogging world, highly regarded Ann Handley (of Marketing Profs fame) was today demoted to the “Blogger Q List.”
“This is an outrage!” spewed Ann, fresh off a victorious B2B Summit that she hoped would finally elevate her to the “A List” along with other blogging luminaries. “I [...]

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Your Marketing is Already Outsourced

Congratulations! As a business professional, you’ve outsourced a growing proportion of your marketing.
Whether you decided to or not.
Time was, companies could control their marketing messages to a large extent. They could craft their brand image and messages and pro-actively distribute that marketing to their target audience. Sure, word-of-mouth was always powerful in the shaping of [...]

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Where is the Ideal Social Media Interface?

Well, let’s take a stab at it. Lots of discussion about Twitter, Friendfeed, and Plurk interfaces, all of which have particular strengths and weaknesses. Stuff has been brewing in the back of my head for many weeks about what would be ideal, so I’m finally going to commit some thoughts to…well, not paper. Blog. With [...]

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