Blogger Socialites: Berk, Berkowitz, Bhargava, Bird
February 24, 2008 15 Comments
In the lead-up to this year’s Blogger Social (April 4-6, NYC), I’m attempting to gather brief “snapshots” of all the 75-odd registered bloggers. For this post, we’ll introduce Jennifer Berk, Rohit Bhargava, and Susan Bird.
Jennifer describes herself on her blog this way: My name is Jennifer Berk, and I’m an alum of MIT (math/computer science, minor in economics) currently working for Amplify Public Affairs in Washington, DC, as an Internet Strategist…whatever my job title, my goal is use technology to improve communication, both between members of my team and between my clients and their audiences.
She has provided a more extensive page of her background and interests, which includes rock-climbing (back in the day, I used to enjoy rappelling myself). Her blog will be a year old by the time we reach the Blogger Social – while not updated very often, it does have the very interesting title of Information Squid!
Inside the Marketers Studio is David’s blog, and it can best be described as “meaty.” This guy thinks. I particularly enjoyed his caveat-laced review of Joseph Jaffe’s recent book – it was all caveats! There is good variety in David’s writing, and a nice personal tone as well.
His self description is this: David Berkowitz is Director of Emerging Media & Client Strategy for 360i, the search-centric digital marketing agency. He helps 360i’s leading brands in media & entertainment, retail, and other verticals leverage marketing opportunities at the nexus of search engine marketing and social media. Additionally, every Tuesday, he pens the Search Insider column for MediaPost, with over 175 articles published to date.
Then his bio rattles on about his various other contributions and honors, but ends with a great money quote:
He’s just getting warmed up. Love it!
Rohit’s Influential Marketing Blog has the subtitle, Reflections on creating compelling, marketing, advertising, and PR strategy. The site is a cornucopia of social media commentary and advertising stuff – you could immerse yourself here and not come up for air for a long time! I enjoyed his thoughts on Scott Adams and the Dilbert blog – how the blog wasn’t meeting Adams’ expectations.
Rohit has a book coming out this spring, entitled Personality not Included. Will it be available in time for book signings at the Blogger Social?
Susan is a born communicator – though I’ve never met here, I’ve appreciated how regularly she “pings” via e-mail, so I look forward to finally getting eye-to-eye at the Social. Her ever-updated blog, Smart Talk on Conversation, is, not surprisingly, all about conversation and the use of words. The layout of the blog is quite pleasant, visually. This recent post on changing words by altering one letter is quite amusing!
Here is someone who really likes Susan’s conversation tools (available on her website). I hope she brings some samples to the Blogger Social…
This overview page has a lot more “birdsong” (Sorry, Susan, couldn’t resist) – she does a lot of corporate speaking engagements/workshops (note to Susan – anything for pharma??). Here’s a bit on her company, Wf360. You can even hear Susan as she did a radio broadcast on the topic I is for Intercourse: The ABCs of Authentic Conversation for Companies. Looking forward to conversations in April!
Here’s the full list of Blogger Social registered attendees: