Merry Christmas!

I don’t know how active I’ll be in the blogosphere during the holidays, but just in case I become a complete creative vegetable, abandoning my computer in favor of my family, I wish you all a wonderful Christmas season. It  has been delightful getting to know many of you during 2007, and I look forward [...]

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BrandingWire update

We have a couple of new challenges up on BrandingWire.com – one has generated a bunch of helpful input already, the other is just up now.
If you hadn’t already discovered, BrandingWire is no longer restricted to the original 12 pundits who founded the site – now, we publicly post these challenges, and invite ANY marketing [...]

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Steve’s Sticky Stuff 12_18

A high-end narrated 3-D animation of the “inner life of a cell.” Very cool. Warning: lots of medical terminology.
Where can you find some good (low-cost or no-cost) images? Here’s a helpful list.
If you use Facebook at all, you’ll get a kick out of this spoof glimpse into Facebook 30 years in the future.
And finally, an [...]

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“Welcome to Scotland.” Now Fork over the Cash.

125,000 British pounds, that is.
What does that amount of cold, hard cash buy you? Why, a new, imaginative, creative, over-the-top tagline for the country that made Scotch famous.
“Welcome to Scotland”
Nope. Not joking.
That amazing, mind-bogglingly original phrase is what an agency came up with – and what some government entity embraced – as the new tagline.
Some [...]

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Steve’s Sticky Stuff 12_07

It’s official – Style has now replaced Substance (30 second audio).
Would you pay $120.00 for a beer?
Something as simple as a water droplet can make a great photo. Examples here and here.
Do you have teenagers (I have 3…so far). Then this will make sense to you! It is now posted in our kitchen…

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What’s in a Name?

For reasons both profound and petty, what you name your product matters.
This article from Business Week goes into the latest status between the 2 competing hi-def disk formats (HD DVD, and Blu-ray). While this battle has been going on for two years, and while I have no idea what the exact technical merits are for [...]

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Switching off the Beacon

Facebook finally owned up to the fact that they really did a poor job implementing Beacon, a “service” that provides way too much information about your buying habits (from the Wall Street Journal; subscription may be required):
After weeks of criticism over a new advertising program that was perceived as a privacy threat, Facebook Inc. has [...]

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How to get StickyFigure to walk around with a silly grin on his mug

Over the Thanksgiving holiday, we visited Mom up in Central Connecticut, and experienced an unexpected pleasure. A Stew Leonard’s grocery store had opened up nearby, and we went for a visit.

I had heard about this small NY/CT chain over the years, and so I was prepped for the fact that Stew’s was a destination, not [...]

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