Recently, one of our 3 cars (the one for the driving teens) blew an engine. Around the same time, I was ready to sell off the used car I’d been driving for business, and lease a new one. So, I had to sell one used car, buy another used car (hooray for Craig’s List!), and lease a new one.
Yes, it’s been a stressful few weeks (the car situation, along with work demands and some family/extracurricular pile-ons, did wonders for draining my creative impulses!).
Since the team over at BrandingWire recently did posts on the automobile dealership experience, I thought I’d describe my experience securing a lease on a 2007 Mazda6.
Basically, it was quite positive. The initial showroom experience was good – you never know what you’re going to get when you walk into a dealer and a random salesperson approaches you, but Fernando over at Wayne (NJ) Mazda was straightforward and professional. This is a high-volume Mazda dealer and they seem to have embraced some sound customer service principles (note to webmaster, however: your website ain’t that hot).
I had pretty much pre-selected the Mazda6 as my car of choice, but we went over the various options and packages, and I settled on a configuration I wanted. I then just wrote down what I was willing to offer on a piece of paper, handed it to Fernando, and with very little back-and-forth, the deal was done. It probably helped that this was on the last Saturday in September; the end-of-quarter is an ideal time to buy a car.
The pick-up experience was relatively painless, the follow-up has been good, and the car has been an absolute pleasure. Would I recommend this dealer? Based on my experience thus far, sure. And when it’s time to consider a new family-hauler, will I look at a Mazda over at Wayne? Sure. So far, so good…
(btw, the car is a 6-speed V6, and yes, it does Zoom Zoom when you need it!)










Steve,
Nice follow-up to the BrandingWire posts. Good job and thanks for sharing.
Ha! That’s great news, Steve. Congrats on the new car.
Steve,
Was this the only dealership you went to? Or did you shop around first?