What’s Wrong with these Names?
August 29, 2007 2 Comments
Shopping for a projector? Take a look at these distinctive model names, straight out of the Alfred E. Neuman “What, me Worry?” guide to branding:
- Sony VPL-FX40
- Panasonic PT-DW10000U
- NEC NP60
- Sharp XR-30X
- Toshiba TDP-FF1AU
- Epson PowerLite Home Cinema 1080
Full article on the Small Business Branding blog here…
(Alfred E. Neuman copyright Mad Magazine)
Reminds me of Nokia’s phone models, the 6610′s and the 3210′s and all the other possible four-digit combinations you can think of. I think the first two digits are supposed to represent the model family, and the last two digits are supposed to represent the model species. Personally, I can’t even associate the numbers with a mental image of the phone. I own a Nokia, and sometimes I even forget what it’s called.
You just solved a long-time wonderment, Steve.
Our clients all have conference rooms with projectors. But I thought it would be a good idea to have one “just in case.” Every time I do comparison shopping, my eyes start to glaze over. Then a week later I can’t remember the model or make that I thought I liked.
Now I know why.